CPA Envolvement 2019
Envolvement is the annual conference hosted by CPA (Compliant Pharmacy Alliance), intended to unite cooperative members from across the United States. With 2019 being their first ever event, we had the opportunity to develop original branding that would set the tone for all communications and attendee interactions. We partnered with CPA to create a cohesive, valuable experience for their members by addressing pressing topics, creating meaningful connections and most importantly, leaving them with a sense of empowerment.
- Performed in-depth interviews with board members, resulting in clear messaging strategies and their original event name, Envolvement
- Produced pre-event and post-event surveys to further understand the mindsets and goals of their attendees
- Created a new event brand that served as the foundation for all event-related materials
- Developed pre-event and onsite graphics that conveyed their bold message of empowerment